Defense Wins Championships. Offense Wins Deals.

Defense wins championships, offense wins deals

I grew up playing sports and I learned early that the stars of the team get involved in the play. 

You’re called a playmaker because you don’t wait for the play to happen, you make the play happen.

The same is true in our businesses, which means…. the same is true in sales.

Prospecting is that core skill and activity that touches every single part of your sales process and requires you to get involved and make something happen. 

I’ll give you an example of how this works. I have a client that has an abundance of relationships in their field, but struggles to convert those contacts to clients. 

That’s because they: 

❌ regularly kept up with next to 0 of their current/potential opportunities on a weekly basis

❌ sent out next to 0 outbound sales-specific (not “just checking-in”) messages

As a result they:

❌ booked next to 0 sales meetings each week.

The (not so easy but) simple addition of active prospecting took them from: 

⭐️ 0% opportunities being messaged/week to nearly 100%

⭐️ 0 outbound sales emails to 100’s

⭐️ 0 meetings booked/ week to averaging 2/week

So, you want more consistency in your business? That’s simple -follow up more.

As you’re probably thinking… ”Just follow up” is just the same as saying “just build the business”. It’s not as easy as it sounds. 

That’s where I come in. If you know you can be much more proactive in your sales, I want to help you. Book a call now and let's increase your sales without increasing overwhelm.