
So, you’ve got a lead. You're having a great call and they say they need 4 weeks to talk to their team and get back to you with next steps. How do you proceed?
This is what I would recommend: |
1.) Have next step booked and on the calendar with a shared calendar invite (right away) 2.) Confirm their next steps and responsibilities via email (within 24 hours) |
3.) Maintain emotional proximity (newsletter on this coming soon!) by sharing value every 5-7 days. Pause here! This is key: If you’re out of sight, you are most likely out of mind. Stay top of mind and cement yourself as a professional/expert by sharing valuable content when there’s no “work” to discuss. Unless you won’t be meeting for another 2+ months, you should be in their inbox every 7-10 days at the least. |
4.) Message them 4 days in advance to confirm agenda and agreed upon next steps 5.) Message 24 hours in advance to confirm time and meeting location |
Try these out and I bet you’ll have a better pulse of where your opportunities stands, you’ll be chasing prospects way less and you’ll be getting ghosted way less too! |


